The 11 Collection shows people who act. It does not try to set out a theory of entrepreneurship. It focuses on what entrepreneurs rely on in practice: discipline, curiosity, vision, realism, determination, responsibility.
Risograph printing gives the books a strong physical presence. The method is simple, low-impact and responsible. It looks like entrepreneurship: working with limits, accepting imperfection, focusing on what matters.
Each volume sets off a collision between two worlds that do not know each other. A venture capital firm publishing photography books is surprising. That is exactly the point.










